食品企业质量安全信息公开行为的经济学分析-《江苏农业科学》

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Title:: Economic analysis of quality safety information disclosure behavior for food enterprises

作者:: 张月义; 景娜; 宋明顺; 中国计量大学经济与管理学院，浙江杭州 310018

Author(s):: Zhang Yueyi; et al

关键词:: 食品安全; 食品质量; 信息公开; 标准化; 经济学分析

Keywords:: -

分类号:: TS207.7；F324

DOI:: -

文献标志码:: A

摘要:: 对于食品而言，质量信息通过相关标准在企业-企业、食品企业-公众之间传递，影响食品企业的质量供给决策以及消费者的消费偏好和购买决策。在经济人假设前提下，食品企业追求利润最大化时，现阶段还需通过提供高质量安全食品来满足消费者质量需求。食品企业之间质量安全信息的不完全公开造成了质量产出水平低效。同时，食品企业质量水平随着企业规模、相应消费者质量需求的不同而不同。针对这一状况进行经济学分析，观察均衡点随着信息公开的变化情况，寻找影响食品企业质量安全信息公开的行为成本、收益因素，结果发现，监管部门的标准化规制是提高食品企业质量水平、降低交易成本、平衡食品企业质量供给与消费者质量需求的有效手段。最后从信息需求侧角度提出政策建议，为削弱食品市场的信息不对称性、提高信息不对称环境下的信号质量作出了有意义的探索。

Abstract:: -

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